WHY YOU SHOULDN’T BOTHER MAKING NEW YEAR’S RESOLUTIONS!

New Year’s resolutions are as old as time, but that doesn’t mean they’re very effective.

About billions usually make New Year’s resolutions, and another 50 million sometimes do, according to research by the University of Michigan.

The same research says most can of us stick it out a few weeks, but after six months fewer than half are still going. Only 8% of us are actually successful. Some industries even count on us giving up. Fitness centers, for instance, sell year-long contracts knowing most of us won’t actually show up more than a few times. Their business model depends on most members getting distracted, overwhelmed, or uninterested.

This is about much more than numbers, of course. It’s about people’s dreams. Most New Year’s resolutions are about health, wealth, relationships, or personal development. In other words, they’re about the kind of things that matter most to us.

I’m sure you have your own personal stories of starting the New Year strong only to get busy, fall behind, and eventually lose motivation. It’s happened to me. And it’s exactly why I don’t bother making New Year’s resolutions anymore, at least not the usual kind.

How to make resolutions that really stick

Some dreams are just too important to entrust to a faulty system. Instead, I utilize a proven goal-setting process that incorporates safeguards for many of the things that cause typical resolutions to fail. It’s taken me years to develop this process, and I’ve seen it work not only in my own life, but also in the lives of countless people with whom I’ve shared it.

Some people will say that the best way to make our resolutions stick is to only pick one or two for the year. But that’s leaving too much on the table for me, and probably a lot of you too. We’re talking about the things that matter most, right? Why leave so many things undone and miss so many opportunities to grow? Instead of cutting back, we just need to bone up on a system that actually works.

Life’s too short for typical New Year’s resolutions that are almost guaranteed to fail. It’s time to make progress toward the things that matter most.

WHAT I'VE LEARNED FROM THIS YEAR’S FAILURES

People often look at my success and assume I haven’t had any failures. Excuse me while I laugh. Have you seen my recent blooper reel?

The truth is that I have experienced plenty of failure, and many are a lot worse than a flubbed line. I just don’t usually publicize them.

Here are three failures, just from this year:

1- Batch releasing my posts - I thought people would love this. They could binge-listen to my show, just like Netflix, right? As it turns out, not so much. Yes, I had a few hundred fans do this, but it’s barely worth the effort. I doubt it is something I will continue.

2- Best Year Ever launch video - I use one of the best video app on the planet. But sometimes you have no time to launch video for 10 days or more. Just the same with my posts.

3- Best Year Ever Leaders Edition - My overall launch has been hugely successful. I literally have doubled my services from last year. However, one piece never got off the ground at all.

I shot three videos for a special Leaders Edition, but I wasn’t happy with the results, so I scrapped them. I then rebuilt the entire course from the ground up, but I still wasn’t happy with the final product, so I scrapped that, too.

Then were dozens of other mistakes, too, most of which I recovered from. But still, across the board, these mistakes represented a significant negative impact on my business - not only in expense and burden on my team, but also in lost revenue.

If you’ve ever had a product slip or not ship at all, you know what a massive face-palm it can be. But still, in spite of these failures - or maybe because of them - I've managed to double my revenues and profit for the year.

But while failure, mistakes, and bloopers are inevitable for all of us, we can choose to respond in ways that help us on the road to success. Here are six steps for making sure your failures move you forward.

1- Acknowledge the failure - There’s no point avoiding the obvious. The first step for processing failure is to admit our initiative, product, or promotion just didn’t work. We have to be willing to say, “Now that was a failure”. Rather than defending it, there’s enormous freedom in simply declaring it.

2- Take responsibility for it - More then merely acknowledging it, we need to own up to our part in the failure. Blaming outside forces, including other people, might cushion the blow to our ego, but it won’t let us get beyond what went wrong or what was missing. More importantly, it won’t move us forward.

3- Mourn it (if necessary) - Some mistakes are simple things we can blow off - like thirty-seven takes on a simple video. (I’m not making that up.) But others are major emotional letdowns. There’s nothing wrong with being real in the midst of a disappointment. Grieving is often a natural part of helping us get beyond a setback.

4- Learn from it - Once we’ve faced our failures for what they are, we can begin to analyze them for what went wrong and why. There’s learning in the middle of every letdown. For example, I’ve gone over the Leaders Edition failure in my head a dozen times and now see several things I will do differently next year. I can hardly wait to get started!

5- Adjust your behavior - Learning leads to action. Whether it’s retrying a video take in a different way or reworking a major product, once we learn from our mistakes we can act in ways that minimize or even leapfrog those problems going forward. In this sense failure always serves to make us better - if we allow it.

6- Enter into the next project - Failure is part of life. But so is success. It just takes working through our setbacks and staying on the path. A process like this can reframe our failures so we see them as practice - and even the vital preparation - for success. So what are you waiting for? Like I say in the blooper reel, a lot, “Let’s try that again”.

Failure is inevitable, but we can choose to respond in ways that accelerate our journey to success. In other words, if at first you don’t succeed … you’re normal. But - and this is big - we don’t have to be defined by our failures. We can work through them, get past them, and let them fuel our eventual success.

What setbacks have you experienced recently and what have you learned from them?

HOW TO BLOG IF YOU DON’T HAVE TIME?

If you want your message to reach the maximum number of people, a blog is hands down the best means I know. But who’s got time?

It doesn’t matter if I’m speaking with someone just starting to blog or someone who’s been building their platform for a few years, the first struggle people face is finding enough time in the day to do it. Maybe you can identify. I definitely can. In fact there have been times I’ve wondered if I even have what it takes to keep up the pace with any sort of consistency, but I’ve found seven strategies that help me make and maximize my time for blogging.

1- I Own My Schedule

This is foundational. Nobody has more time than anyone else. We just have different commitments and demands on the time we have. The important thing to remember is that we have agency when it comes those commitments and demands. We don’t find time so much as we make it. It’s not accidental. It takes intentionality, determination, and the willingness to make tradeoffs. That means I have to take responsibility for my time. If I don’t prioritize my life, as Greg McKeown says in Essentialism, “someone else will.”

2- I Set My Schedule

Armed with this determination, I act on the responsibility by setting my schedule. I cordon off time in my week to work on my blog. Whatever the activity, the principle is the same: what gets scheduled gets done. I’ve tried different things, but right now I’m working in concentrated periods on more posts. I’ve done it differently in the past, and will probably switch things up again. The point is that I carve out dedicated time to work. If I relied on fitting things into a few unclaimed hours each week, you’d only have something to read about once a month from me.

3- I Use a Timer

One of the world’s greatest productivity tools is a deadline - and that goes for micro deadlines like setting a timer for writing. If I have ninety minutes in which to finish a post, I set myself an alarm and work as intently as possible toward that goal. Part of owning our schedules is making them work for us, and setting a timer forces me to stay focused, get to the point, and keep the schedule I’ve set for myself.

4- I Write

I know, it sounds obvious, but do you know how much time I don’t actually write in the time I have set aside for writing if I’m not careful? The humorist, P.J. O’Rourke, has a funny passage about this. And plenty of other professionals say the same.

“Let me tell you about writers,” says John Podhoretz. “Writers sit. Then, after a while, they stand. They pace. They sit again. Sometimes, they talk on their telephone. Or they surf the Internet. At some point, they generate words.”

Here’s the truth: it’s hard to stay focused and write. While coaching another writer, Flannery O’Connor said she thought the person spent too much time reading during their writing time. And of course research, social media, even fiddling around with formatting can slow us down. Now when I write, I write, at least when I’m being good. I try to have all my research ready to go when I start, and I learned to stay drilled in on the work.

5- I Stay Close to My Subject

I read somewhere that writing is like wrangling a horse. No matter how well you did yesterday, you have to saddle it again today if you want to ride. The trick is not letting the horse get too far from you. I try to stay as close as I can to my audience and the topics I cover. I’m thinking, talking, reading about them all the time. The benefit is that when I sit down to write my head is already in the right space. The horse is already saddled and ready to go.

6- I Keep a Notebook

Part of staying close to my subject is keeping my subject close to me. I have a notebook where I keep research, quotes, post ideas, anything that will keep me present to the work. I never have to work from scratch because I can always pick up an idea and get started.

7- I Use a Template

I’ve identified the key elements needed in most of my posts. That list has become a template that offers me a simple, straightforward guideline as I get started. I’ve written about my blog template before, and you can read more about it here. But the big idea is that there’s no point wasting time reinventing the wheel if you don’t need to. I don’t, and the template has saved me countless hours over the years now.

We all know that blogging consistently is crucial for building our platforms. The questions to ask yourself are: how much influence do you want to have and how far to do you want your message to go? If you get connected to what’s a stake, it makes the decision to blog consistently a no-brainer, and it doesn’t have to be torture. Like anything, it just takes commitment and a little help from a good system.

What are the biggest obstacles you face to blogging consistently? Tell me!

 

WHAT SEPARATES THE SUCCESSFUL FROM THE UNSUCCESSFUL

People often ask me how I’ve been able to build a successful business that’s that has survived two big crises and has been steadily for the last 11 years.

I had similar wins in the corporate world. I was able to set some audacious goals and beat them again and again. This has been a pattern for me professionally, but I have a secret: I’ve never assumed I could do it on my own. So how have I done it?

Here’s the answer: I always invest in the best training I can get my hands on. As far as I can tell, that’s the main thing that separates the successful from the unsuccessful. It’s how I’ve been able to consistently grow both my leadership and my business.

I stress the word invest. I’ve utilized plenty of free resources over the years, and there is some amazing help to discover in something as cheap as a ten dollar ebook. But the real jumps have been when I’ve matched the money to the momentum I expected to achieve.

You get what you pay for

There’s nothing magic about a price tag, but there’s also truth in the old adage that you get what you pay for. I have paid hundreds of dollars for conferences, consultants, coaches, and online courses over the years and without exception these investments have been the catalysts for breakthroughs in my business.

One reason is that the cost demands my full engagement. I’m not about to waste my hard-earned money. But that’s not the main reason. It’s not even the second or third.

What we don’t know

Most of us experience those times when we want to get to another, better place. It could be in our professional or personal life. Regardless of what it is, we feel like we’ve plateaued and we don’t know how to get to the next level. It feels like we don’t know how because - are you ready for this? - we don’t know! We all have certain insights and skills that have gotten us to where we are. But those insights and skills may not be enough to go beyond.

I’m not going to improve my swimming until I know what improvement looks like. In the same way, I’m not going to grow my business until I know what to do differently than I’m doing now. That’s where premium training comes in. It’s an infusion of information that you can leverage to go to the next level.

3 Reasons to fund four own success

The right training may cost you. In fact it probably will, and it might cost you a lot. But I think there are three key reasons we have to be willing to invest in ourselves:

1- Mindset - We know what we know, and it’s not always enough. That’s not only true for the bare facts and data we need to learn, but it’s also true for the different frames of mind, the different angles, that we can’t just generate on our own.

2- Strategy - There are two ways to learn winning strategies: We can get it by trial and error - usually lots of error - or we can have someone else give us the inside scoop, saving us tons of time and effort. Even if it costs us money in the meantime, if it’s the right information, it’ll save us that in the long run too.

3- Skills - Sometimes the most important thing we need to learn to go to the next level is a simple skill set. Ballroom dancing is great example. So is time management and the kind of productivity hacks that lop ten hours off your workweek. To win in certain areas, you need specialized skills - and you can pay someone to teach you. I’ve always followed this basic assumption, and it’s true for all of us: To be successful, we need teachers, and our success is worth funding.

What have you done and invested to take your business to the next level?

EVERYBODY WANTS IT, BUT NOBODY SEEMS TO GET ANY

I know what you’re thinking, but I’m talking about margin - breathing room, think time, downtime, those moments we all desperately need really stay effective and enjoy the things that matter most.

But the truth is we seem to be getting less and less of it. Not only are prices racing while wages slow, but we’re working more hours, too.

We’re used to thinking “full time” work means forty hours a week. With that kind of commitment, we still have time for ourselves and families. But there has been a significant creep on our weekly work hours.

Nowadays the average Brazilian worker is clocking closer to 50 hours a week, according to a Gallup survey, and for some it’s even higher. A quarter of salaried workers put in more than 60 hours a week! And what about those of us who are entrepreneurs? It could feel good to cram the calendar or scary to clear it out, but either way we’re often drowning and in desperate need of margin.

I suffer from this as much as anyone. The reality it is that almost everything I know about time management I know from not having enough and learning from mistakes I’ve made in mismanaging that finite resource.

What I’ve learned is that the only way to gain more margin, is to create it - to actively make the space we need to breathe. With that in mind, here are three steps you can take for getting more margin starting today.

1- Intend your time. It’s impossible to understate the importance of this foundational step. Margin isn’t a matter of luck; it’s a matter of self-leadership. That means we have to determine that margin matters enough to us to change the way we work, or we won’t gain any.

Once we’ve made that determination, we have to believe that we have enough agency to actually accomplish what we’re setting out to do. We have to adopt the mindset of possibility when it comes to our time or we’re just spinning our wheels.

2- Spend your time. “Time is money” goes the old saying, and it’s true in more ways than one. The best trick I know for creating margin is blocking it out on your calendar. If you don’t commit your time, others will find more commitments for you.

One way to do this is to create an ideal week and let it determine your schedule. I show you how to do that here.

Whatever system you use, the important thing to remember is that a schedule is a filter. If you set it up well in advance, it’ll prevent most of the margin killers from getting through. It won’t be perfect, but without a plan, we’re goners when it comes to margin.

3- Defend your time. Once we decide to get intentional and budget our time, we have to defend the decisions we’ve made - and I’m talking like knights on the castle wall.

The filter is only a strong as our resolve. There will be outside requests - even things we personally want to do - that can ruin the margin we’ve created. No one will defend it but you. If you really value margin, you have to defend it. It’s a simple as that.

No one cares about your margin as much as you do. Getting more starts with self-leadership. We have to determine to create it and defend it.

Without that determination, the pressures of our work environment, fear about our finances, or the escapism of work will eat up the time we need for the things that matter most.

Think about it, and get some action, NOW!

THE POWER OF BELIEF

Just as what we believe with great intensity can destroy our life, so it can also save it - and vice versa.

I once read a very interesting story in a Dr. Lair Ribeiro's book. It was about a beggar in the United States called Charles Harris: "One Friday afternoon, Charles was looking for a place to shelter himself during the night. He found, in a railway station, in an open carriage and entered. As he closed the door, he realized he was in trouble, literally, for it was a refrigerator wagon! He tried to open the door, but there was no way he could do it from inside. He started feeling cold. Found a pilot pen on the floor, used to mark the meat, and began to describe his sensations on the wall of the wagon. He felt his hands freezing, his teeth creaking with cold, and he began to wonder what it would be like on Monday when they found hi body lifeless. He was experiencing the effects of the gradual freezing of his body. It was when, without strength to continue, he collapsed on the floor."

However, this story has a fundamental detail: the wagon was in maintenance that weekend, which means it was off! At no time has the temperature dropped to less than 10° C. This is the power of belief, the explanation for what happens in our lives.

Gradually we are establishing a belief system that directs our thoughts. Thinking generates behavior, which generates consistent action, which generates positive habits, which generate results, which generate new beliefs, thus generating new thoughts...

Here is the cycle of success! If you think you are a winner, you should think like a winner, and then you will behave such as one. As a result, your actions and attitudes will be winning, generating the positive result that will make you believe that you are truly a winner, and so you will think as a winner with a lot more intensity, and then ... Can you see where that will end? Just as what we believe with great intensity can destroy our life, so it can also save it - and vice versa.

It's up to you to decide on what to believe.

I hope to meet you on the road to success. If you need any little help, count on me.